What is SEO Copywriting
SEO copywriting is the producing of optimised content that is designed to attract users and search engine algorithms. SEO copywriting content that google can understand, at the same time content needs to be the type of content want to read, link and share.
If you only write for Google, your content will sound very robotic and not make much sense.
Are you looking for an expert website SEO Copywriter?
Having quality content for your website should be the foundation for your website and its structure. Quality content helps attract the right audience to your website, engage them and work towards getting the user to take action on your website.
Creating valuable content not only benefits the user reading it but also benefits your website’s search rankings. Google uses the quality of content and the links within the content to review your page rankings.
High-quality content involves reviewing relevant keywords and optimising the content for SEO. SEO without quality content is like a car without wheels, it doesn’t serve a purpose.
An expert SEO copywriter keeps up to date with the latest SEO best practices and knows how to write engaging copy that will keep readers on your site. They will know what keywords influence search engines, understand how to structure the content for the web, and writes headlines and meta descriptions that make people want to click on your posts when it appears in search results.
Effective small business website copywriting written by an expert SEO copywriter is essential. The right messaging, said in the right way, will help you stand out from your competitors.
The benefits of high-quality content for SEO
In order for your content to be effective, people need to be able to find it. Without SEO copywriting (which includes the use of keywords, internal and external linking, all text and more) people won’t easily find your content. To help better understand the topic, this infographic has a lists of 10 steps to generate the right kind of content to increase your impact.
Benefits of quality content for SEO:
- Improves website usability
- Reaches the right audience
- Creates a higher click-through rate (CTR)
- Helps generates backlinks
- Content can be found easily
- Improves rank positions
- Improves your domain authority
- Improves user experience
Do you want your website copy to be optimised for SEO, help with conversions and help you be found on Google?
We can help.
Book your SEO copywriter and your new secret weapon towards business success.
Our range of small business SEO copywriting packages
Lead Magnet and Nurture Email Package
Building an email marketing database is critical for any business, big or small.
And the best way to do that – is with a ‘lead magnet’ or ‘freebie’ where you offer something of value to your prospective clients or customers upfront, in exchange for their email address, so prove your value, allow them to get to know you, and allow you to nurture them towards a sale.
In this package, you will get:
- A professionally written lead magnet (an eGuide or similar, up to 2000 words).
- Opt-in copy (to give you your best chance of enticing people to sign up, for your lead magnet)
- proofreading
- Meta title and meta description
SEO Blog Writing
Quality blog content is an important part of your digital marketing strategy. It can be used on your website and social media channels to help attract, nurture and convert customers as well as improve your SEO.
Why do I need regular blog posts?
Blog writing helps execute your content marketing strategy and helps from the foundations of your organic marketing efforts.
Not only will it help your organic rankings, you can also use this content in your email marketing and social media content.
The purpose of your content should be used to educate, inspire and entertain your audience and nurture your leads into sales.
It’s often hard for business owners to find the time to write their own blog posts. We get busy and often say, I will do that when I get quiet or have some downtime… but the reality is the quiet times never last!
We can handle your blog writing and event publish the content for you!
These Small Business SEO Copywriter package include:
Consultation
I take the time to get to know you, and obtain your requirements and small business objectives.
Research
I perform comprehensive research into your industry and competitors.
SEO Copywriting
I write you an engaging and effective first draft of your pages as your experienced SEO Copywriter, incorporating your SEO keywords, and encouraging your customers to take action.
Search Engine Optimisation (SEO)
All pages include the necessary 'meta data' your website needs, to be found on Google, including meta titles and meta description.
Two FREE rounds of revisions
Within 14 days of delivery of the first draft
Professional proofreading
To ensure your copy is completely error-free, and reads nicely - ready for you, or your web person, to upload and publish hassle-free.